6 Essential Steps to Starting a YouTube Channel

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With the rising popularity of vlogging and video content, the thought of starting your own YouTube channel is bound to have crossed your mind. After all, it’s a fun and interactive hobby that has the potential to turn you into a well-known online personality or help you promote your small business. And if creators like Pewdiepie and Lily Singh, among a dozen others, are anything to go by, if you play your cards right, you could earn yourself a pretty penny from YouTube.

To start a YouTube channel, you’ll need to do more than upload a random video when the whim takes hold of you. If you want to establish yourself, earn followers and create great content that receives a lot of views and likes, you have to make the effort. Here are a few pointers to help you make the most of your YouTube experience.

How to start your own YouTube Channel

If you’ve been putting off starting a YouTube channel because you’re intimidated by all it requires, don’t be. To get your YouTube channel off to a good start, you’ll need to know a few basics. Here are a few of the most crucial ones:

  1. Identify your niche

There are hundreds of thousands of creators on YouTube, and that number increases by the minute. This means that one would require multiple lifetimes to watch all of the content on YouTube (even on 2x speed).

So, if you want to be noticed, you’ll need to come up with a unique channel topic. Creating a channel that coincides with a passion of yours is one method to do this. However, bear in mind that many content creators may share your enthusiasm, so you’ll need to come up with something quirky to make your channel unique and innovative. Making videos that are distinctive to your channel will attract people who will subscribe and want to see more.

  1. Name 

Most people don’t give it much thought, but the name of your YouTube channel matters. Include the channel focus in the name to make it relevant to the content, which is a smart place to start when thinking of a name. You should also use rhyming or alliteration to make the name memorable. You might also consider naming your channel after one of your favorite YouTube channels by creating a variation of an existing channel name.

  1. Research and invest in a good video editing tool

Whatever your motivation for creating YouTube videos, the right video editor will help you make them look much more professional. To make your videos stand out, you’ll want to edit the video and audio and add titles, graphics, music and effects.

It can be difficult to find the correct editing tool. For sleek and professional results, you might use the same high-end tool that your favorite YouTubers use. Alternatively, you may opt to spend less on a mid-range tool with a shorter learning curve so you can get started with basic editing sooner. If you’re a complete beginner and are wary of spending money on video editing tool, there is free video editing tool that does a decent job, even with limited features.

  1. Speaking of- learn to edit

Your videos must appear polished and professional in order to stand out. Jump cuts, needless trims, and other distracting elements should be avoided. Everything you’ll need to make this happen is on YouTube. There are dozens of video tutorials on video editing, editing hints, and more available there. You don’t need to learn to edit like a trained professional, but learning some basic techniques for audio, visuals, graphics, etc., makes your video look sleek and polished. 

  1. Channel art, icons and thumbnails

Make an impression on your viewers with your channel art and thumbnails.

A good thumbnail is clear and accurate, and it complements the video’s title. It must, however, stand out. When viewers are browsing through search results, thumbnails help them determine what to watch. This implies you don’t have to merely tell people what your video is about. You must also distinguish yourself from the competition.

Your YouTube presence has a channel icon, which is similar to a logo. It should be consistent with your brand and work well with your banner. To avoid stretching, stick to YouTube’s suggested picture size when choosing an icon. Check your channel on a variety of devices to make sure everything is in order.

  1. Upload!

Now comes the exciting part: making and posting your channel’s first YouTube video. Your first video should identify yourself and the topics that will be covered on your channel. It’s a good idea to upload your intro video alongside your first channel video so that viewers can get a better picture of what you plan to do with your channel before watching your first video.

Once you’ve uploaded it, share it far and wide. Share it with your friends, family, and coworkers on social media, and get them to share it forward. Post it on all of your social media platforms. Then get to work on your next video. Now that you’ve got the tools, the only thing standing in your way is your own determination and imagination.

Bottomline

Ignore anyone who tells you that it’s too late to create a YouTube channel. It is still possible for a new content creator to start a successful YouTube channel from the ground up. It may appear that learning how to build a YouTube channel is more difficult than learning how to use other social media platforms. It doesn’t have to be that way, though.

The most critical thing you’ll need for a successful YouTube channel is something you probably already have: an idea of who your audience is and what they could find interesting. When developing YouTube videos, keeping track of your audience and their interests will help you decide where to focus your efforts. Video content is a terrific method to entertain, educate and engage with people, especially on YouTube.

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